We’re building the world’s first Creator Casino: a creator-powered gaming network where influencers launch Rooms, run drops/missions, and monetize Originals built on top of certified game engines—powered by an AI Host layer and programmable incentives designed for high-frequency sessions and measurable creator performance.
This role helps us scale creator-led distribution, room economics, and session-velocity gameplay—without compromising trust, compliance, or margin.
Role Overview
We’re hiring a CRM Specialist to execute lifecycle campaigns that drive activation, retention, reactivation, and VIP growth—cleanly measured and continuously improved.
Core Tools & Systems (where this role operates)
Fast Track at Jedi level (segments, journeys, offers, retention logic)
Affilka (affiliate attribution inputs + partner promo alignment)
Responsibilities
Build lifecycle journeys synced to creator campaigns: launches, drops, room events, and creator-specific promos
Segment by creator affinity and behavioral clusters (room participation, session frequency, incentives response)
Coordinate CRM cadence with Marketing/VIP so players experience a single coherent creator-led journeyBuild and maintain lifecycle journeys (onboarding, churn save, reactivation).
Manage segmentation logic and player journeys with strong QA discipline.
Coordinate promo alignment with affiliates when relevant.
Maintain campaign hygiene: naming, frequency, suppression, and reporting discipline.
Partner with VIP + Community so all retention levers work together.
Required Skills & Experience
3+ years in CRM/lifecycle marketing or retention ops, with crypto casino / crypto gaming experience.
Hands-on experience operating a CRM like Fast Track (or equivalent).
Strong analytical mindset, strong QA standards, and comfort owning calendars and execution cadence.
Clear understanding of bonus/promo economics and retention measurement.
Nice to Have
Hands-on experience coordinating CRM with influencer/creator initiatives
Strong at cohort-based thinking and experimentation tied to incentive systems
Experience building churn-save and reactivation playbooks with testing discipline.
Experience aligning VIP, CRM, and community initiatives into one retention plan.
Strong copy judgment for short, conversion-focused messages.
Experience coordinating affiliate promo alignment (tracking, offer consistency).